Join us in shaping the future of e-commerce through innovative digital marketing strategies. Backed by industry leaders and technocrats from IIT, we offer a vibrant workplace that fosters creativity, learning, and growth. As part of our core team, you'll have the unique opportunity to drive significant impact in the dynamic e-commerce landscape.
Location: Remote
Job Type: Intern
Responsibilities
Creating, optimizing, and scaling marketing campaigns on Facebook for e-commerce brands
Strategy development: Developing and implementing a comprehensive Facebook ads strategy that aligns with the brand's goals and objectives.
Targeting: Identifying the target audience for the ad campaign, selecting relevant demographics, interests, behaviors, and locations to ensure maximum reach and engagement.
Budget management: Allocating and managing the ad budget, optimizing campaign performance to maximize ROI and minimize costs.
Campaign monitoring: Regularly monitoring the ad campaigns' performance, tracking metrics such as impressions, click-through rate, conversion rate, and cost per acquisition.
Optimization: Analyzing ad campaign data to make data-driven decisions and optimize campaign performance, including adjusting targeting, ad creative, and bidding strategies.
Reporting: Preparing and presenting regular reports to brands, summarizing ad campaign performance and providing insights into key performance indicators.
Keeping up-to-date: Staying up-to-date with Facebook advertising policies, industry trends, and emerging technologies, and adapting strategies to remain effective
Qualifications
Advertising knowledge: Understanding the basics of advertising is crucial, such as target audience identification, message framing, campaign objectives, and call-to-action.
Analytical thinking: The ability to analyze data and metrics is essential to determine the success of ad campaigns, identify trends, and optimize performance.
Creativity: A person should have a creative mindset to develop unique and appealing ad designs and copy.
Technical expertise: Understanding the technical aspects of Facebook Ads Manager, such as ad targeting, bidding strategies, and ad formats, is necessary to create and manage ad campaigns.
Attention to detail: Paying close attention to details, such as ad placement, targeting, and budget allocation, can help optimize campaign performance and avoid costly mistakes.
Flexibility: The ability to adapt to changes in ad algorithms, industry trends, and client needs is essential to ensure successful ad campaigns.
Why Join Us?
Flexible Work Environment: Fully remote role with adjustable working hours.
Growth Opportunities: Secure a key position in our core team, with ample room for personal and professional development.
Innovative Culture: Work in a stimulating environment that encourages curiosity and innovation.
Recognition: Earn letters of recommendation from IIT alumni.
Supportive Community: Be part of a friendly and inclusive team.
If you have any queries please write to us at hr@messold.com. Any queries related to the application will be addressed through email only.
Queries through any other mode like Internshala chat, Linkedin won't be addressed.
Important Notice Regarding Application Submissions:
We value authenticity and originality in our application process. Please be advised that any responses or submissions generated by Artificial Intelligence (AI), including but not limited to essays, answers to questions, or any part of the application, will be immediately disqualified. Our aim is to understand your personal experiences, thoughts, and skills through your own words.
We recognize that not everyone is a natural writer, and that's perfectly okay! This position does not require exceptional copywriting skills. What we are looking for are genuine responses that reflect your true self and abilities. Your honesty and the integrity of your application are what matter most to us.
We appreciate your understanding and cooperation.
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